Sensations & Samsung #GALAXYexperience give South African’s the Ultimate Dance Experience!
– Samsung South Africa
JOHANNESBURG, South Africa, September 9, 2013 On the 7th of September 2013, the Coca-Cola Dome in Johannesburg was transformed into an ‘Innerspace’ extravaganza at what is being hailed as the most stunning music and dance event of year.
Affirming its position as the ‘World’s Leading Dance Event’, Sensation ‘Innerspace’, presented by Samsung #GALAXYexperience and produced by Netherlands-based ID&T, debuted in South Africa to a sold-out audience. Some 17,000 revelers, all dressed in ;white, were part of this world-class event, featuring dazzling and sophisticated production elements synonymous with Sensation shows around the world.
Sensation ‘Innerspace’ was a seven-hour sensory experience that included acrobatics, laser and light shows, performance acts and a towering central water feature. The highlight was certainly the Samsung #GALAXYexperience moment at 12.30am that included 4,000 Samsung-branded LED battens being distributed throughout the arena.
Phenomenal dance music was produced by the stellar international DJ line-up of Sensation opening DJ Mr White, Nic Fanciulli, Sunnery James & Ryan Marciano, Daniel & Juan Sanchez and Thomas Gold.
“Samsung #GALAXYexperience is proud to have played a part in bringing the global dance phenomenon, Sensation ‘Innerspace’, to South Africa. An EDM event of this magnitude has never before been staged locally– and it certainly moved beyond the expectations of all those who attended,” says Craige Fleischer, Director Samsung Mobile South Africa.
“Sensation South Africa, through its highly innovative Innerspace show and the strategic partnership with Samsung Mobile South Africa, successfully concluded the highest-ever single arena electronic music attendance with a sold-out audience,” says Greg Walsh, managing director of local promoter, G&G Productions.
South Africa has now been added to the list of over 24 countries around the world that have hosted successful sell-out Sensation shows, and the thousands of people who attended on Saturday night join the millions who have experienced this phenomenal dance experience.
The Sensation phenomenon has finally come to the African continent and the South African dance music world will never be the same again.