Well this is certainly the first, couture finally makes a jump to sports gear and we’re obsessed! GoTrendSA took to Bounce INC in Midrand to explore the all new Adidas StellaSport range. A fabulous new range by popular couture designer, Stella McCartney and sports brand Adidas. The two have partnered up to create a powerhouse brand that shows women that exercise can indeed be done in designer gear!
Commenting on the range, Brett Burgees, Head of Training at adidas South Africa commented, “The new range once again brings to life all that is the adidas StellaSport girl – young, current and vibrant, looking to make a statement and stand out. It is performance wear with a pop, perfect for various types of training or simply going for a walk with friends while looking incredibly stylish. It is the season’s must have performance apparel for the ever-ready-for-action girl, with patterns and textures to suit any mood.”
This season sees action girls create magic on the streets in monochrome silhouettes with gradient rainbow StellaSport lettering. The all-black nylon hoodie was designed for movement and engineered with Climastorm© technology, allowing true outdoor warriors to remain unstoppable. Urban cliques showcase their skills without feeling the heat in the cool organic cotton of the Climalite© Logo Tee in white or grey and go further in the bold performance jersey Sport Tight in black all over print, which also features compression support. Built to keep up with the daring decisions of the wearer, this season’s Ively Shoe in black is made from breathable fabric and cushioned with new Bounce© technology to cope with quick, multi-directional movements.
The collection moves into playful tie-dye textures that encapsulate spirited summer vibes to inspire action girls to get moving. Go bold and embrace a top-to-toe look with the Tie Dye Tank, Jacket and wet-look, drawstring Woven Short. Finish this energetic colour explosion with the brand new adidas StellaSport Zilia Shoe, ideal for high-intensity training. Built as a one-piece construction, super flexible Adipure© sole technology allows for unrestricted movements and activates the muscles to create the illusion of barefoot running. Strategically placed cut-outs ensure maximum breathability and comfort, whilst a tie-dye sole and glow-in-the-dark strap guarantee standout style into the night.
So ladies the only thing you have to know is that the Spring/Summer 2016 Adidas StellaSport collection is available at adidas retail stores and selected sports retailers from 14 January 2016, as well as online https://shop.adidas.co.za/women/ check it out now and get sweating in style!