IMAGE: Tegan Smith Photography
On Thursday 23 March 2016, Diesel opened its doors to its brand new V&A Waterfront concept store in South Africa. Guests were introduced to the fresh layout of Diesels iconic collections and were reintroduced to the selections of denims that diesel is known for!
Guests included tattoo model Shane Burnell, artist Ani Kuni and stylist Sian Bianca Moss all wearing Diesel’s latest collection as well as actress Tanya van Graan, Afternoon Express Presenters Danilo Aquisto & Jeannie D. Singer Jimmy Nevis, TV Presenters Katlego Maboe & Tracy-Lee Rosslind.
Guests were shown around the newly opened store with an introduction to some of Diesels latest collections and accessories while being surrounded by the beautiful V&A Waterfront. The brand known for it’s quintessential clothing amongst adults and kids really made their mark on the South African city!
Italian styled canapé food was served while Fluer Du Cap provided the wines, and additional
beverages were provided by Grant’s Whiskey & Hunters Extreme BOLD, as an added element to the event Diesel offered live tattooing by Gareth Doye Tattoos (We absolutely LOVED this!) and a barber shop by Edge for Men as part of the experience. Diesel totally went all out to ensure their guests really got the feel of the brand and what kind of lifestyle the Diesel world portrays, and we must say, we’re obsessed.
If you’re just as keen as we are on the new store, you should definitely go and check it out. You’ll find them at the ever-popular V&A Waterfront. Just visit their Website HERE for more info!