Jack Daniel’s BOOMTOWN Powered by Nokia – VODACOM DURBAN JULY 2014

Durban, South Africa – It was today announced that BOOMTOWN is officially back again at the Vodacom Durban July, on Saturday 5 July 2014. This year Jack Daniel’s will officially take over the title sponsorship rights for BOOMTOWN at the Durban July. 2014 marks BOOMTOWN 6th year as the #1 Marquee at the Durban July.

Airey Scott as the event organisers are proud to be associated with a premium brand such as Jack Daniel’s and welcome Jack Daniel’s to BOOMTOWN, as we aim to take the event to a whole new level!

Jack Daniel’s BOOMTOWN Powered by Nokia once again promises to be the Durban July`s biggest and most talked about marquee experience. Our never ending entertainment line-up includes a selection of SA`s leading hip hop artists and top class DJs that will keep you jamming from start until finish.


Jack Daniel’s Marketing Manager Dino D’Araujo says: ” Jack Daniel’s forms an integral part of popular culture and local music around the world, making BOOMTOWN and obvious fit for the brand. We are delighted to be a part of this event”


BOOMTOWN will again offer its guests premium lounges and décor, a world class stage and sound infrastructure, as well as our unrivalled trackside viewing deck so that you can enjoy a premium view of the horse racing action. Jack Daniel’s BOOMTOWN Powered by Nokia, the Durban July’s favourite Marquee experience!



This year’s high quality entertainment line-up offers BOOMTOWN fans 11 hours of exhilarating entertainment.

Summer Shoot Micasa L-32


AKA & DA LESS              DJ Fanatic                     Khuli Chana                   Mi Casa

Reason                          Zakes Bantwini             Dreamteam                  Black Coffee

DJ Clock                        King Safiso                    DJ Lab                            DJ Ishesh

L E S + AKA3

TICKET Information:

Jack Daniel’s BOOMTOWN Powered by Nokia will be open from 11am – 10pm

All tickets available NOW for purchase from Computicket, for group bookings contact the Airey Scott office on 031 303 5637


GENERAL Ticket – R 490 per person

  • Lounges and outside area
  • 100 metres of bar
  • Café restaurant
  • Plasma screens with racing feed
  • Betting facilities


VIP Ticket  – R 1500 per person

  • Private carpeted VIP Lounge
  • 40 metres of bar
  • Full complimentary bar* (11am – 5 pm)
  • Complimentary buffet lunch
  • Complimentary late night snack
  • Private toilet facilities
  • Trackside viewing deck
  • Plasma screens with racing feed
  • Private betting facilities

*Local spirits, wines, beers and soft drinks are complimentary. Premium stock on sale.


VVIP Ticket – R 2500 per person

  • Exclusive decked VVIP Lounge
  • Premium décor
  • Full complimentary bar* (11am – 8pm)
  • Complimentary upscale buffet lunch
  • Complimentary late night snack
  • Trackside viewing deck
  • Plasma screens with racing feed
  • Private luxury toilets
  • Private betting facilities
  • Fully staffed facility, including dedicated waitresses, bar staff, hostesses, security and senior management.

* Local spirits, wines, beers and soft drinks are Complimentary. Premium stock on sale.


Jack Daniel’s BOOMTOWN Powered by Nokia is hosted by local promoters Airey Scott.


For more event information:

Catch live updates on Twitter via our handle @AireyScott, our Airey Scott Facebook page, and on our Airey Scott Instagram.  Also check out the official BOOMTOWN website www.boomtown.za.com


Enjoy Responsibly. Not for Sale to Persons Under the Age of 18

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